Daniel Lutz

CERTIFIED LIFE COACH & AGILE Team COACH from Hamburg

I support people in change processes – be it in a professional or private context. Within the framework of individual 1:1 coaching sessions, interactive team workshops and trainings, I support people in identifying their strengths, taking better decisions and achieving their goals.

"Action may not bring happiness but there is no happiness without action"
Tim Ferriss
Autor & Podcast host

About me

Born in 1983 and raised in Dortmund, my life has been more like a “zig-zag”: secondary school, then a move to a town called Wuppertal to do an IT apprenticeship (because I was terribly bored with school), but then back to school to take the second route to my A-levels so I could qualify for university. 

2007 Work & Travel in Australia, then the next move to my adopted home Hamburg in northern Germany. Here I  studied Media Management, followed by one, two, three jobs. None of them which made me happy. The inevitable big disillusionment: “Actually, I have everything that is supposed to make me happy, but I still hate Mondays.” 

That couldn’t be life. 

Together with a coach, I worked on my inner blocks and old, negative beliefs. I came to terms with my values and understood that the conventional definition of success is different from mine. And I understood that significantly more is possible than I could have imagined. 

Since 2019, I now have a job where I can combine and use my personality, strengths and values and even look forward to Mondays. I work part-time as a permanent Agile Coach at Vattenfall and part-time as a systemic coach, team coach and organizational developer for individuals and companies. In this way, I can accompany an organization in long-term change processes, and thanks to my work with various other organizations and personalities, continuously expand my wealth of experience. 

My common thread? Working with people in change processes, driven by digital transformation. 

I am inspired by people and organizations that break new ground and have the courage to question the familiar, as well as take responsibility for their actions – whether in their private or professional lives. Because I know what a positive impact even the smallest decision can have.

Experiences

Organizations and companies of various following industries and sizes rely on my services as executive coach, Agile coach and trainer:

  • Consumer goods (FMCG)
  • IT-Services
  • Logistics 
  • Chemical indutries
  • Retail
  • Marketing & Public Relations
  • Consulting

Qualifications

Certifcations

  • Certified Systemic Team Coach at die coachingakademie Hamburg
  • Certified Systemic Personal Coach at die coachingakademie Hamburg
  • Certified Agile Transformation Coach (C-ATC) 
  • Kanban Management Professional 1&2, Kanban University
  • Professional Scrum Master 1&2 
  • Professional Scrum Product Owner
  • Scaled Professional Scrum (Nexus)
  • Scrum with Kanban
  • Design Thinking Coach

Education

  • B.A. Media & Public Relations Management at MHMK Hochschule für Medien und Kommunikation 
  • A-Levels
  • Apprenticeship as IT-Systems Technician, Deutsche Telekom AG
  • Middle School

Professional Experience​

  • 2020-today: Freelance Coach & Organisational Development
  • 2019-today: Senior Agile Coach, Vattenfall
  • 2015-2019: Senior Digital Marketing Manager, Dräger
  • 2011-2015: Brand & Corporate PR, Beiersdorf AG
  • 2008-2011 Working student in the PR- advertising industry